Companeo Group takes over Webikeo, the 1st BtoB webinar platform
By Sandrine CHEBILLE 20/10/2015
September 2014: Companeo Group, the leader in intermediation and BtoB lead generation, acquires Webikeo, a start-up providing all-inclusive services for organising online conferences and promote BtoB products and services.
“Companeo Group’s mission is to bring the best acquisition solutions to new professionals. Companeo.com, the quote marketplace, has been growing for several years and became the European leader in professional requests for quote and BtoB lead generation. After the launch in 2013 of NEOPERF, our affiliate network specialised in BtoB, we gladly welcome the Aix-en-Provence-based team of Webikeo and its Webinars organisation platform so as to best promote the products and services of our BtoB clients. Our ambition is to follow this strategy and to unite the best entrepreneurs and the best solutions in BtoB intermediation” Laurent Horwitz, Companeo Group’s CEO commented.
Pierre-Henri Tataranno, Webikeo’s CEO said “We are glad to join Companeo Group. The synergies brought by the Group, with its qualified database of more than one million companies, its thousands of BtoB clients and its experience in lead generation will enable us to strongly increase our development and to settle our leadership as the first company on the French market of professional online conferences.”
Created in 2012 under the name “ecommercelive”, Webikeo has already organised more than 1,000 webinars, which were followed by more than 100,000 participants. This type of solution, generating a ROI 5 times higher than trade shows, is part of the next generation of intermediation tools offered by Companeo to its clients.